The radical left candidate in the French presidential elections, Jean-Luc Mélenchon, has organized a double live rally on Sunday: one in the flesh in Lyon , and another, as a hologram in Paris, announced his campaign team on Wednesday .
This virtual double will be the same, with the same stature, the same color, and will be able to move normally in the room, “Bastien Lachaud, head of events for the France Insumisa movement, told reporters.
This technique has already been used in other countries at political rallies, but had always been recorded beforehand, organizers said.
This time will be the first time a hologram projects, with a satellite transmission, a politician almost simultaneously, “with two seconds apart,” they said.
During the rally, the candidate for Unsubmissive France and his virtual version will discuss the conquest of political space, as well as the ‘discourse on the frontiers of humanity’, said Sophia Chikirou, its director of communication.
The ‘challenge’ of the hologram ‘is not a whim of communication’, but ‘a strong political symbol a clear will to innovate’ and to remember that ‘what unites us, is also science’, he affirmed Chikirou.
Outside the traditional media, the candidate conducts an atypical election campaign on social networks and on the internet, where he has 110,000 fans on his YouTube channel.